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White Papers

Comprehensive Tutorial on ROI and Financial Metrics for Non-Financial Executives

This comprehensive tutorial explains in plain English -- and with everyday, real-world examples -- the concept of return on investment (ROI). You'll learn that ROI is one of the few principles that applies to just about everything in life! This white paper succeeds in demystifying ROI, making it an accessible tool to assist you in everyday business and personal financial and investment decisions.
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